Haiwaibao

Background:
• Established in June 2008, Haiwaibao (meaning foreign treasure) is a shopping marketplace for the Chinese to purchase quality, high end product from Australian merchants online.

• Paymate Pty Ltd, an innovative Australian financial services company under a joint promotion with Alipay in China, introduces Chinese buyers to Australian merchants in a unique business offering whereby buyers can safely buy products in their local currency and Australia merchants can be paid in Australia dollars.

• Not maximising their presence online

• Lack of online enquires and lead generation

• Not having an eMarketing Plan

• Need to communicate efficiently with metrics within email marketing.
• Not empowered with technology to manage and control their content.

We created a digital solution that suited Haiwaibao's needs by:

• Creating an eMarketing Action Plan
• Effective website design strategy's to generate enquires
• Automatic Lead Generation
• Powerful datamining tools
• E Commerce System to easily update their website

 

• Creative Design and Ideas Development
• E-Commerce - Shopping Cart Technology
• Digital Communications System (Email Marketing)
• Reliable Hosting

 

Key Performance Metrics:
• Not published